Electronics and appliances have become essential components of modern life. Smartphones, virtual assistants, robots, and IoT devices are examples of technology that enhance our productivity in countless ways. As the market continues to expand, inventors face a tougher challenge in bringing their solutions to fruition and making a mark in a fiercely competitive industry. Against the backdrop of the cost of living crisis, inflationary pressures and de-globalisation, the industry is also grappling with larger questions around the pace of innovation. Is the exponential curve of innovation beginning to slow down? Are companies producing only incremental improvements? How can businesses ensure profitability while also balancing innovation and sustainability?