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10:45
  1. Welcome to this year's IMB with Oliver Merlin, Managing Director IFA

    Embrace change: Tech, innovation, sustainability. 

    Today's world moves fast, with rapid technological advancement and a growing focus on sustainability. Adaptation is key for businesses to thrive, attracting engaged customers and boosting market share. Join us to explore how tech, innovation, and sustainability shape our connected world and seize the opportunity for success. Change is here—are you prepared?

10:50
  1. gfu Insight & Trends “From Throwaway Society to Circular Economy” - Science, business and politics on the importance of using resources as effectively as possible.
12:15
  1. Industry representatives showcase their latest products and innovations to media and journalists in designated booths and exhibition areas. Opportunities for one-on-one interviews, demonstrations and networking- and great food!
13:00
  1. “Artificial Intelligence: Mentor, collaborator or opponent?” Join Harry, also known as Reeps100, whose keynote presentation will showcase an extraordinary collaboration between human and AI. Through over 1000 hours of training, Reeps100 has harnessed the power of a digital vocal twin trained on his live performances, resulting in a mind-boggling fusion of post-human vocal speed and technique. Prepare to be mesmerized by the living, breathing augmentation of human and machine collaboration.
13:30
  1. "Technical consumer goods in Germany - what's next?"

    Amidst four consecutive negative sales quarters, the question arises: has Germany's market for technical consumer goods finally reached its nadir? Join us as we delve into the latest trends and advancements in electronics and household appliances, shedding light on the burgeoning significance of convenience, sustainability, and premium offerings. Unlock invaluable insights into the determinants of consumer purchasing decisions and the key areas where their priorities lie, illuminating the path forward in the coming quarters.

14:00
  1. “New frontiers in AI: unveiling the value, impact, and future of responsible AI adoption”

    Join us for an enlightening panel discussion on AI ethics, as we delve into how AI shapes bias and discrimination, and grapple with the pressing global challenge of distinguishing truth from fiction in our rapidly evolving media landscape. Discover the importance of accountability in combating this complex issue and gain valuable insights from our esteemed panelists. Don't miss out on this vital conversation at the intersection of AI, ethics, and media.

14:45
  1. “The latest generation of the JURA E8 lives up in every way: loved, coveted, trusted.”

15:10
  1. "Investing in Bright, Sustainable Futures" Join esteemed fintech leader, Carolin Gabor, as she unveils her latest enterprise, Caesar Ventures. Gabor and her exceptional team are paving the way for a new era of investment opportunities. With a passion for fostering innovation and a keen eye for potential, caesar is set to make a significant impact in the startup ecosystem. Emphasizing their commitment to sustainable growth, caesar focuses on companies at the forefront of deeptech, fintech, greentech, and digital health. By strategically directing resources towards these dynamic industries, they aim to amplify groundbreaking solutions that address some of society's most pressing challenges.
15:40
  1. Industry representatives showcase their latest products and innovations to media and journalists in designated booths and exhibition areas. Opportunities for one-on-one interviews, demonstrations and networking.
16:30
  1. "Toss it or turn it?-  Rethinking Consumer Goods”

    We invite you to an informative fireside chat exploring Cradle to Cradle design and the repurposing of waste into valuable raw materials. Discover sustainable practices and innovative approaches that promote a circular economy and environmental responsibility. Learn how Cradle to Cradle design principles can reshape manufacturing processes, focusing on safe, economically viable, and socially responsible products and systems. Gain insights into waste repurposing techniques that uncover the value hidden within discarded materials.

     

17:00
  1. “Beurer IFA Highlights 2023: More responsibility. More sustainability. Health & wellbeing every day.” 

17:25
  1. “AI in Practice” Get a first-hand-insight into various AI experiments and the potential of the technology from the perspective of an interdisciplinary creative expert. 

17:45
  1. Celebrate 50 years of gfu with drinks, food and ample opportunity to deepen your networking experien ...
08:30
  1. Welcome and morning Coffee: Register for Day 2 and chat over a cup of excellent coffee.
09:25
  1. Welcome to day two of this years IMB 

    with IFA's Callum Booth

09:30
  1. The Power of Trust and Sustainability: Redefining Consumer Choices in a Polycrisis Era

    Join us for an engaging keynote that explores the evolving consumer and market landscape in times of polycrisis. Discover how trust in brands, sustainability, and having a clear focus on individual needs have emerged as critical success factors influencing consumer behavior. Gain insights into the shifting dynamics of consumer decision-making and learn how brands can build trust and transparency to meet the evolving expectations of conscious consumers. Explore how the intersection of values-driven choices and context sensitive needs will unlock the potential to forge meaningful connections with consumers during their purchase journey.

10:35
  1. Unleashing AI in Socratic Dialogue with our Mystery Guest
    Experience the intriguing power of AI as it joins the conversation, challenging traditional dialogue and pushing the boundaries of intellectual discourse. Witness the convergence of human and machine intelligence as we explore diverse topics and delve into philosophical inquiry.

11:10
  1. "Metaverse Marketing: Where Innovation Meets Immersion"

    Step into an immersive journey into the cutting-edge realm of marketing in the metaverse. Discover how to blend innovative strategies with virtual experiences to captivate audiences, forge meaningful connections, and shape the future of marketing in this rapidly evolving landscape.

11:45
  1. “Immersive Technologies: Past, Present and Future”

    With the launch of the highly anticipated Apple Vision Pro, what does it mean for business owners and consumers? Does it live up to the hype? What does it actually do? Vitek Goyel, CEO of Kompetek Interaktiv GmbH will answer some of these questions, and also talk about the past, present and future use cases for these immersive technologies. From covering the basic features of the headset, to doing a deeper dive into practical scenarios - we hope to cover all the points to get you up to speed on Apple’s newest launch.

12:45
  1. Industry representatives showcase their latest products and innovations to media and journalists in designated booths and exhibition areas. Opportunities for one-on-one interviews, demonstrations and networking – and fantastic food!
13:15
  1. "From Rags To Riches” German-Israeli founder Vika Kanar on how to turn textile waste – one of the world’s top waste problems today – 100%  into secondary raw materials such as ethanol and nanocellulose.  Secondary raw materials produced from waste offer a dual solution to the challenges of waste management and diminishing resources. Repurposing waste into valuable resources not only reduces the burden on landfills but also promotes a more sustainable and circular economy, conserving precious natural resources in the process.
13:55
  1. “A Humanized Foundation for Web 3.0 in Polycrisis: The Power of Reality for People, Planet and Sustainable Profits“

    Gaming industry and 3D technology pioneer Cevat Yerli presents insights on harnessing the power of reality to shape the 2D internet’s transformation to the 3D interconnected spaces of the future — during times of disruptive, concurrent crises and societal shifts. In the midst of polycrisis, society desperately needs tech to serve its most pressing needs, not for tech to demand that society develop needs for the products and services it creates in a quest for profit and scale. This talk focuses on how Web 3.0 profit models need to work to close technology’s accessibility gap, putting people and planet first while delivering sustainable
    profits.

14:20
  1. Industry representatives showcase their latest products and innovations to media and journalists in designated booths and exhibition areas. Opportunities for one-on-one interviews, demonstrations and networking- and delicious coffee!
14:50
  1. “Embrace change: Tech, innovation, sustainability” 

    Today's world moves fast, with rapid technological advancement and a growing focus on sustainability. Adaptation is key for businesses to thrive, attracting engaged customers and boosting market share. Join us to explore how tech, innovation, and sustainability shape our connected world and seize the opportunity for success. Change is here—are you prepared? 
    Includes Q&A at the end.

15:30
16:40
  1. See You Next Year!

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