YOUR MISSION
With the expansion of conference content across IFA Berlin as well as the Content and Media Hub, IFA is searching for a Digital Performance Manager to help oversee all necessary aspects of website traffic and variety of projects.
The position will support the Marketing team’s work with a variety of projects and tasks including:
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Build an SEO and keyword strategy for the IFA brand to drive traffic to the website and enhance our content across all mediums
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Establishing best practice guidelines for website management
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Improving the performance of the website through page optimisation, visitor navigation and UX design
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Maintaining the relationship with our website host ASP and implementing new features and deployments to engage web visitors and showcase us as a tech leader
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Driving the app integration between our supplier and internal systems (Livebuzz, ASP & Salesforce)