Hero Slider

"It’s a huge personal honour and privilege to become the Managing Director of IFA – a show with such prestige and iconic history. It’s a once in a career opportunity to work on an event of such scale, importance and complexity. IFA Berlin is without doubt the world’s pre-eminent trade show in consumer electronics and home appliances – two industries that are so important to every human on the planet. Me and my team will work tirelessly in the service of our customers and their customers - the consumers – to make sure IFA evolves and remains as vital and relevant to the world as it has ever been"

"IFA 2022 was a complete success for us. After 2 years of forced break due to Corona, it has impressively proven how important this leading trade show is for the entire consumer goods industry. We as a group of technical professionals were able to hold very good discussions with our members. We also saw that the industry was able to use the event powerfully and confidently to demonstrate to a broad audience how our industry serves the consumer zeitgeist with innovative and sustainable products and theme worlds."