At IFA 23, we engaged with Paolo Falcioni, Director General of APPLiA, to discuss the critical role of sustainability in shaping our future, particularly through the European Green Deal. Falcioni provides insights into how Europe is on a promising path to meeting its sustainability targets, setting a global example for other economies to follow. 

Falcioni emphasizes that sustainability is not just a policy but a way of life that influences our daily decisions and overall well-being. He encourages everyone to make environmentally conscious choices, highlighting that living in harmony with nature is the ultimate reward. 

We explore the growing importance of energy efficiency and sustainability in both personal and global contexts, and Falcioni envisions a future where these principles guide us toward a better, more inclusive lifestyle.  

Join us as we discuss the European Green Deal's impact on global sustainability efforts and how individuals can contribute to a healthier planet. 

Watch the video below.

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