12 Jan 2024

Tech revelations with Sascha Pallenberg

At IFA 2023, Sascha Pallenberg, Tech Blogger and Consultant, took us on an insightful exploration of consumer technology's current and future landscape. 

In this conversation, Pallenberg reflected on the state of consumer technology, discussing whether innovation has reached a standstill and exploring the challenges faced by certain industries in introducing meaningful changes to their products. 

Pallenberg also introduced the concept of ambient computing, envisioning a future where technology seamlessly integrates into our surroundings. 

Pallenberg envisiones a future where AI anticipates our needs, providing results before we even search for them — imagine having an assistant in your ear guiding your actions based on your history. 

In addition, Pallenberg emphasized innovative uses of materials and advocated for a shift away from the current monetary system, focusing on reusing and recycling for a more planet-friendly approach. 

Watch the video below. 

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