L’Atitude 52°N is a Berlin-based smart eyewear brand merging premium independent frame design with cutting-edge AI technology. Our glasses look and feel like your favorite everyday pair while offering hands-free tools for capturing memories, real-time translation, and effortless voice control.

Debuting at IFA 2025, our Departure Collection features three signature models — Berlin | 52°N (edgy navigator), Milan | 45°N (versatile panto), and Antwerp | 51°N (sleek rectangular) — each inspired by the latitude and spirit of its city. The POV camera seamlessly switches between landscape and portrait views, making it easy to capture life from any angle. Built for all-day comfort and durability, L’Atitude 52°N is for those who travel light, live curiously, and connect authentically.

latitude52n.com
Sofia Tsialtzoudi
sofia@advpom.com
Camilla Barbera
camilla@advpom.com
Treffen Sie L'Atitude 52°N auf der IFA.