Create, Collaborate, Be seen: Discover the The IFA Creator Hub
Create, Collaborate, Be seen: Discover the The IFA Creator Hub
No filter needed: The IFA Creator Hub is the beating heart of content creation at IFA 2025 – a dedicated space for fresh voices, engaging stories and trends in real time.
Over 1500 influencers and creators will be onsite, turning IFA moments into TikToks, livestreams, podcasts and posts with global reach. Located on the Creator Stage in the Palais am Funkturm, this is where bold ideas become content – and content builds community.
The setup? Fully equipped streaming studios and stations, photo walls, product demo zones and VIP lounge, all designed for maximum impact. Add workshops, masterclasses and live recordings, and you have a space that lives and breathes creative energy.
At the heart of it all: The Creator Stage – a platform for inspirational keynotes from YouTube, TikTok, Nvidia, Gen Z perspectives, sharp conversations and fresh formats. It’s where creators connect with audiences, brands gain authentic exposure, and industry conversations feel refreshingly real.
Content Creation
Photo, Video & Content Creation
Inside the Creator Hub
For creators
→Livestream and podcast studio
→Open streaming setups
→VIP Inner Circle Lounge
→Masterclasses and workshops
For visitors
→Creator Stage with live shows, talks, meet & greets
→Photo ops and product demo zones
For brands
→Structured creator matchmaking
→Sponsorship options and booth integrations
→High-visibility activation space
Activations to watch
→Braun
“What’s your beard type?” Wind Box simulations, Space Rotator, photo booths & interactive grooming zones
→Red Bull
"Dance Your Style" battle competition – during breaks and at lunchtime
→Anker & Eufy
limited-edition merch drops & customization
→Nunc
AI-driven coffee experience
→ and more…
Meet the Official IFA Ambassadors
IFA’s official Ambassadors – bluebrywow, DasistJay, Jen loves Tech and Ilias_bsd – bring hands-on tests, behind-the-scenes access and a human voice to innovation. Alongside 1500 other creators, they turn IFA into a live, global conversation between brands and audiences.
bluebrywow
Known online as bluebrywow and represented by Vertical Influence, Sven Geitz is one of Germany’s most prominent content creators in the tech space. Covering mobile, software and smart home innovation, he shares launches, tips and digital hacks with nearly 1.4 million followers who trust his take on what’s worth knowing.
DasistJay
Better known to his 1.3 million followers as DasistJay, Jay is among the most trusted tech voices on social media. He breaks down product launches, software updates and unexpected tech insights, keeping his community informed on what’s new and next
Jenlovestech
Operating as Jen loves Tech, Jen focuses on consumer electronics, from smartphones and wearables to smart home devices. With around 25,000 dedicated followers, she delivers hands-on tests and clear buying advice in an accessible, practical style.
Ilias_bsd
With premium tech and Apple front and centre, Ilias_bsd reviews the latest innovations with standout production quality. His videos attract hundreds of thousands of views, reflecting the strong bond he’s built with a loyal tech audience.
