IFA Merch – Wear the future

After its breakout debut in 2024, the official IFA Merch returns in 2025 with a fresh, limited-edition collection. Under the theme Imagine the future, the drop blends technical function with Berlin street attitude – bold cuts, vibrant colours and smart detailing turn each piece into a clear statement of style and progress.

The new pieces of the IFA Merch will be available exclusively during IFA Berlin.
They’ll pop up at key entrances, across the grounds, and through surprise happenings on selected days.
This isn’t just merch – it’s a wearable symbol of tech, identity, and culture in motion.

From graphic hoodies and statement caps to versatile accessories, IFA Merch 2025 turns innovation into style. The expanded range brings the pulse of IFA to the streets and invites you to join a community that doesn’t just experience technology, but lives it.