5 Sep 2025 – 15:00
Location: Palais (Hall 19) / Messe Berlin, Messedamm 22, 14055 Berlin

Overkill & Friends x IFA – Streetwear meets tomorrow

Streetwear meets tech: Together with Overkill & Friends, IFA is launching the official 2025 merch collection and you’re invited to be part of it.

Content Creation
Audio
Photo, Video & Content Creation

Berlin’s street culture meets smart tech energy in an all-day experience made for the city’s creative scene. Together with Overkill & Friends, IFA is dropping exclusive new merch and you're invited to be the first to get your hands on it.

Expect a full day of creative energy: artist meet-ups, chill hangouts and panels that put style and tech in the spotlight.

What’s waiting for you:

  • Limited-edition IFA pieces (hoodies, shirts, keychains & more)
  • On-site customization by eufyMake– live at the Creator HuB;
  • Hang out with creators, artists and brands
  • Exclusive giveaways, free drinks by Warsteiner and immersive experiences

The merch launch happens Friday, 5 September – attendance is completely free.