IFA Media Days

Further information will follow.

xTool - a leading brand for laser engraving and cutting solutions - is returning to IFA this year witha new product launch and dedicated booth toursfor media and creators to show how its technology empowers creators, hobbyists, students and educators, as well as businesses to bring their creativity to life. Each tour will explore one of five key themes: Creator Economy & DIY Culture, Small Business Solutions, Retail Innovation, Branding & Sustainability, and Education & STEAM Classrooms. Media and creators can expect hands-on demonstrations of xTool’s latest innovations and a closer look at how laser precision drives real-world applications, from personalised design to in-store experiences throughout IFA.

As a global leader in display technology and intelligent home solutions, Hisense is set to unveil a new chapter in innovation at this upcoming launch event. Building on the successful debut of the RGB-MiniLED in this January, a breakthrough that marked a new era of accessible premium technology. Hisense will further upgrade its RGB MiniLED TV with powerful hardware improvements and AI-driven software, designed to bring fans closer to every moment of the game.
This media event marks not only a technological milestone, but also hints at the brand’s continued ambition to be where the action is, and where passion truly lives.

On September 5, 2025, at 12:30 PM, Mova is ready to unveil its full-spectrum product family and share its bold vision for the future.  We warmly invite you to join to witness the showcase of MOVA as a rising force in smart living, and explore innovations across every corner of modern life.

Experience an exclusive preview of Beurer's innovations. In addition to innovations in hair styling, dental care, air and heat, two special highlights await you: the new brand claim, which sets fresh impulses - and a new product category that will surprise you.

During this event, NAVEE will unveil its brand evolution, including new logo, new story and new mission. Then in the second part, NAVEE will launch more than 10 new products, including high-end escooters, golf push cart, ebike and e-motorcycle. It will be a thrilling moment.

At IFA Berlin, Easco debuts the Clip 1—a compact smartphone with an attachable keyboard, designed for creative control and purposeful use. Alongside it, Easco previews its Flip series: non-smartphone mobile devices with swappable keyboards for distraction-free living. Designed in Ireland, Easco offers a bold, human-first rethink of mobile tech.