Press Conference
60 min
At Acer, we believe technology can break barriers and empower people to do more, whether you’re working, gaming, or just living life. Join our event where we will unveil our latest innovations ahead of IFA.
Language: English
Press Conference
1 h 30 min
Language: English (translation available)
Access: Registration needed
4 Sep 2025 – 8:00
Creator Stage (Creator Hub, Palais)
9 h
IFA Retail Leaders Summit 2025
The IFA Retail Leaders Summit: A C-level meeting for retail, tech and consumer brands - exclusive, focussed, future-oriented.
4 Sep 2025 – 10:00
Ignite Possibilities: Anker Innovations Global Launch Event at IFA 2025
Dream Stage (Hall 25)
Press Conference
45 min
At IFA 2025, Anker Innovations unveils its unified global brand vision alongside major product launches that bring intelligence into everyday life. Under the theme “Ignite Possibilities Through Ultimate Innovation,” the showcase explores how AI-driven solutions are transforming the way we live, move, and connect.
Language: English (no translation available)
Press Conference
60 min
At IFA 2025, Samsung will showcase its vision for how AI is shaping the modern home, both now and in the future. As a leader in AI Home solutions, Samsung will demonstrate how its mobile devices, TVs, laptops, and home appliances harness AI to enrich daily life. The presentation will highlight the transformative potential of AI in the home, with a focus on how Samsung’s AI-enabled products and SmartThings ecosystem work together seamlessly to simplify everyday living.
Language: English (no translation available)
Access: Invitation Only
4 Sep 2025 – 18:00
Sommergarten Stage
4 h
IFA Sommergarten Opening Night - with Deine Cousine and EVIL JARED x KROGI
Rockstars and Newcomers celebrate the opening of IFA and Sommergarten with Berlin and the world.
Audio
4–10 Sep 2025
Entrance South
MAGICAL MANTI – Elisa Duca at IFA 2025
With MAGICAL MANTI, Elisa Duca creates an immersive installation where technology meets radical imagination.
Content Creation
5 Sep 2025
Hall 20-145
Off to the ball pit – hunt for the best refurb deal with eBay
Dive in, search around, and discover the joy of refurbished with eBay.
Reseller Park
5 Sep 2025 – 11:00
Hall 5.2A, Booth 175
60 min
The end of the smartphone era? AR glasses, AI wearables & more with iKnowReview & Patrick Schneider
Extended reality (AR/VR/XR)
Wearables
Photo, Video & Content Creation
5 Sep 2025 – 11:00
Dream Stage (Hall 25)
45 min
MediaMarktSaturn - Panel Discussion: A space full of possibilities: Space as a Service as a new successful business model for retail and partners
Further information will follow
Speakers C. Geilert (MediaMarktSaturn Deutschland), S. Harring (De’Longhi Deutschland Gmb), M. Tengler (MediaMarktSaturn)
Language: German
5 Sep 2025 – 12:30
Hall 1.1 / Stand 104A
60 min
2 Stars – 1 Stage: The Rematch
Star chefs Alexander Kumptner and Viktoria Fuchs go head-to-head in a Siemens live cooking showdown with jury and award ceremony.
Content Creation
Home Appliances
5 Sep 2025 – 13:00
Hall 7.1a
2 h
Dreame presents Bastian Schweinsteiger at IFA 2025
Football legend Bastian Schweinsteiger joins Dreame at IFA 2025 with live demos, a fan challenge and a meet & greet.
Home Appliances
5 Sep 2025 – 13:00
Creator Stage (Creator Hub, Palais)
60 min
Binary Hearts: Wenn Algorithmen zu Gefährten werden - Von smarten Systemen zu sozialen Begleitern – Perspektiven auf KI, Robotik und menschliche Nähe.
In the panel discussion ‘Binary Hearts: When Algorithms Become Companions’ on Friday, 5 September, at 1 p.m. in the Palais am Funkturm, experts will discuss how emotional our relationship with household robots is – and what consequences this has for acceptance, expectations and ethics. The discussion will be based on an international consumer survey conducted by GFU and Oliver Wyman on the bonds between humans and smart assistants.
Speakers D. Reger (NEURA Robotics), M. Schulte (Oliver Wyman), P. Schweidler (Human-Factors-Consult), S. Warneke (GFU – Home & Consumer Tech), C. Ploß (Bundesministerium für Wirtschaft und Energie), E. Czerski (N Robotics)
Language: German
AI
Smart Home
5 Sep 2025 – 14:00
Entrance North, Hall 19
5 h
Overkill & Friends x IFA Merchandise Launch
Streetwear meets tech: Together with Overkill & Friends, IFA is launching the new drop of the official 2025 merch collection and you’re invited to be part of it.
Content Creation
Audio
Photo, Video & Content Creation
5 Sep 2025 – 14:15
Innovation Stage (City Cube)
30 min
Keynote by the Electrolux Group: Serving the consumer by preserving the planet: opportunities and challenges for the appliance industry
Electrolux Group has always put consumers first, creating experiences that improve quality of life while advancing energy and water efficiency. Now the company is going further, integrating sustainability across the entire consumer journey, from purchase to product end-of-life. This session explores how consumer-centric innovation and circular models can preserve planetary resources and enable truly sustainable lifestyles, highlighting the need for industry-wide collaboration.
Speakers Y. Fierling (Electrolux Group)
Language: English
Sustainability
Home Appliances
5 Sep 2025 – 15:00
Innovation Stage (City Cube)
30 min
Keynote by Miele: From ‘future dreams’ to ‘the new normal’: How AI and smart home appliances are changing our homes
Artificial intelligence is fundamentally changing the home appliance industry – from predictive maintenance and personalised user experiences to more sustainable energy use. This presentation highlights current developments, shows specific application examples and discusses opportunities and challenges on the path to a connected, smart home.
Speakers M. Miele (Miele & Cie. KG)
AI
Connectivity
Sustainability
Home Appliances
5 Sep 2025 – 15:00
Hall 4.1 / 101 / Hall 4.1, Booth 101
2 h 30 min
AEG Bite Night – influencers meet innovation in Berlin
AEG unites top influencers for a night of cooking, content and innovation at Berlin Bite Night.
Home Appliances
5 Sep 2025 – 15:45
Innovation Stage (City Cube)
30 min
JD.com: Trusted by Customers & Partners all over the World
Building a truly global business drawing on its expertise in retail and logistics, with supply chain at its core - a vision geared towards delivering the best customer experience.
Language: English
Logistics
IFA Global Markets
Home Appliances
5 Sep 2025 – 16:00
Booth H2.2-130
60 min
Anker Live – Tech Unboxed with Allround-PC & Technikfaultier
Experience live tech at IFA 2025 with Allround-PC & Technikfaultier. See unboxings, explore new innovations, join a booth tour with hands-on moments from the show floor.
Language: DE
Home & Entertainment
Smart Home
