For Retailers, Doors Open Wider: Unlock Your Benefits
For Retailers, Doors Open Wider: Unlock Your Benefits
Retailer ticket holders unlock a tailored IFA experience designed for business and networking.
Marketing & advertising
Communication & Connectivity

- Retail Lounge (Palais am Funkturm, 2nd floor)
Open daily from 8:00. Coffee by JURA, light breakfast, fast WiFi, workstations, free meeting rooms. - Retail Lunch (Restaurant Brandenburg, Hall 21b)
12:00–14:30, exclusive for Retailer Ticket holders. Complimentary buffet & networking space. - Guided Tours (meeting point: Retail Lounge)
- Curated routes through Smart Home, Green Tech and AI. Book onsite at the Retail Lounge desk or via the IFA App.
- Global Markets Access (Hall 10.2–15.1)
Direct sourcing hub: meet OEMs, discover new suppliers and negotiate partnerships. - Fast Lane Access
Dedicated entry gates on Opening Day (until 12:00) for Retailer Ticket holders.
Open daily from 8:00. Coffee by JURA, light breakfast, fast WiFi, workstations, free meeting rooms.
12:00–14:30, exclusive for Retailer Ticket holders. Complimentary buffet & networking space.
Direct sourcing hub: meet OEMs, discover new suppliers and negotiate partnerships.
Dedicated entry gates on Opening Day (until 12:00) for Retailer Ticket holders.

One badge, a whole city.
With a valid Retailer Ticket, Berlin extends the IFA experience beyond the fairground. Culture, wellness, nightlife – all with special access for IFA’s retail community.
- Fotografiska Berlin (Exhibition Takeover)
Free entry for IFA Retailers (show badge at entrance). - Dark Matter
Free entry with Retailer Ticket (5–10 Sept). Berlin’s immersive light art by Christopher Bauder. - Liquidrom
25% off 2h ticket incl. Floating Sound Experience, towel & robe. Valid with IFA badge at cashier, 5–10 Sept. - Konzerthaus Berlin
10% off all in-house events (5–30 Sept). Code IFA25 online at konzerthaus.de. - Teufelsberg Berlin
20% off entry (4–10 Sept) with code IFA20 (online only). - Club Maxxim
Exclusive IFA nights, 5–9 Sept, 19–21h. Free entry + €10 signature welcome drink (with Retailer Ticket). - Coco Coworking Space
10% off day passes (show badge onsite).
Free entry for IFA Retailers (show badge at entrance).
Free entry with Retailer Ticket (5–10 Sept). Berlin’s immersive light art by Christopher Bauder.
25% off 2h ticket incl. Floating Sound Experience, towel & robe. Valid with IFA badge at cashier, 5–10 Sept.
10% off all in-house events (5–30 Sept). Code IFA25 online at konzerthaus.de.
20% off entry (4–10 Sept) with code IFA20 (online only).
Exclusive IFA nights, 5–9 Sept, 19–21h. Free entry + €10 signature welcome drink (with Retailer Ticket).
10% off day passes (show badge onsite).