IFA Paper – Edition Two

Spotlight on IFA 2025! Places not to be missed

Robots in the garden, scooters on a track, 1500 creators in the Palais – the map of IFA 2025 has a few new pins you’ll want to drop.


Outdoor Cooking & Gardening

Smart Living Outdoors

This is where tech steps outside: autonomous lawn robots, smart grills and garden gadgets in action, with live demos from Miele, Ecoflow, Mammotion, Yarbo and Terramow. Highlights include the Miele Laundry Experience – with a sneaker wash demo and even a cooling rain shower for hot late-summer days.

@ Sommergarten

 

 

Mobility Track

Ride It Like You Mean It

The Mobility Track takes micro-mobility outdoors. Brands like Pure Electric invite you to test scooters and e-bikes on the spot. A central check-in tent keeps it smooth while ABUS provides the helmets – you just ride.

Between Halls 6.2 and 7.2c

 

 

Creator Hub

Where the Feed Begins

Over 1500 creators turn the Palais into content central. Livestream studios, podcast booths, a Creator Stage, masterclasses and the Inner Circle Lounge set the scene. TikTok, YouTube, Nvidia, Adobe and Canva headline the programme, alongside brand events from Red Bull, Braun, Sony, Anker and XTool.

@ Palais

 

Beauty Hub

Glow Gets Real

New in 2025: the Beauty Hub. A playground for beauty, wellness and digital health, designed for hands-on trials and shareable moments. With Flaconi, Beurer, Womanizer, Ulike, AmorePacific and Zahnheld, Hall 17 is all about care, style and self-expression.

@ Hall 17

 

Computing & Gaming

Play It Your Way

IFA teams up with Webedia in Hall 5.2a for five days of panels, livestreams and reviews. In Hall 5.2b, the Indie Game Area celebrates creativity with retro favourites, VR adventures and indie studios from Berlin and beyond.

@ Halls 5.2a/5.2b