Haier Press Conference
Haier Press Conference
HAIER. Home of Intelligent Possibilities
Haier Europe unveils its new vision of intelligent living, where AI, connected ecosystems and consumer-centric innovation create new possibilities for people's lives.
Presented by
Language
English
Access: Invitation Only, Limited capacity. RSVP required.
Haier Europe returns to IFA 2026 to present “HAIER. Home of Intelligent Possibilities”, the next chapter of its vision for intelligent living.
During the press conference, the Group will unveil an immersive journey through connected home scenarios where Artificial Intelligence, sophisticated design, premium performance and user-centric innovation come together to redefine the relationship between people, appliances and the home ecosystem.
Haier Europe will show how real users' needs can be translated into intelligent solutions that adapt to individual behaviours, routines and aspirations. Across all products categories, the Group will demonstrate how technology can go beyond functionality to create more personalised, intuitive and meaningful home experiences.
Access to the press conference is by invitation only and subject to RSVP. Media representatives interested in attending may submit their request to presshaiereurope@the3floor.it.
Haier Europe presents its new vision of intelligent living, moving beyond smart living towards more personal, intuitive and meaningful home scenarios. The Group showcases how Artificial Intelligence, connected ecosystems and user-centric innovation can transform everyday needs into practical and personalised solutions. Haier Europe reinforces its role as a global technology leader and its commitment to shaping the future of living through premium design, advanced performance and intelligent technologies.
Artificial Intelligence
Smart Home Ecosystems
Home Appliances
