7 Sep 2025 – 12:30 – 45 min
Location: Creator Stage (Creator Hub, Palais)

What is TikTok Shop? Discovery e-commerce for shoppers and creators

 Shopping finally as we always wanted it: No click out, no search, get inspired and check out right here and right there. We walk you through how TikTok Shop makes shopping fun again and will be in a conversation with a few creators to dive into how their journey has been at TikTok Shop in Germany.
 

Presented by
Speakers
Tana-Maria Schächtele TikTok Shop Europe
Joel Schumacher TiKTok Europe
Language
English
Connectivity
Content Creation
E-commerce / DTC
Marketing & advertising
Communication & Connectivity
Home & Entertainment
Photo, Video & Content Creation