
Alberto Ongini
Cooling Marketing Director
Haier Europe
Italy
Haier Europe
Italy

Alberto Ongini is currently leading the marketing activities for the Cooling Product Line, overseeing Product and Category management as well as Brand & Communications. He brings over 13 years of experience in Corporate Strategy, Marketing and Business Development across various industries, including Consumer Goods and Automotive. He has built a strong track record in the MDA industry, having held several roles of increasing responsibility at Whirlpool Corporation and Beko Europe, with an extensive focus on the Refrigeration business.
Sessions
Press Conference
60 min
At IFA, Haier Europe unveils its Naturally Connected vision: an immersive, connected and sustainable ecosystem where AI, cutting-edge appliances, services, and the hOn platform seamlessly link technology, people and the environment. Visitors will experience how innovation reshapes Smart Home living into a fully personalized, efficient and harmonious journey, enhancing everyday life and reducing environmental impact.
Language: English (no translation available)