Briain Curtin

Briain Curtin is the Vice President of Global Marketing at WHOOP, the human performance company. Based in Ireland, Curtin has been instrumental in shaping the WHOOP global marketing strategy, leading initiatives that have significantly expanded the brand's international presence .

With over 15 years of experience in marketing and digital strategy, Curtin's career includes notable roles at Revolut, Fitbit, O2 Ireland, and Google. At WHOOP, he has overseen high-profile campaigns featuring global sports icons such as Rory McIlroy and Cristiano Ronaldo.
Curtin's educational background includes a degree in Business Information Systems from University College Cork. His expertise lies in global marketing strategy, brand building, digital marketing, and driving international expansion.

Under his leadership, WHOOP has launched innovative products like the WHOOP 5.0 wearable and expanded into new markets for the brand including the GCC and Australia. Curtin continues to play a pivotal role in the WHOOP mission to help individuals optimize their health and performance through cutting-edge technology.