Catherine Fang

Vice President
Hisense Group
Catherine Fang has played a vital role in building Hisense’s international business for over 20 years, having been worked across Europe and beyond. She brings deep understanding of global operations and strategic vision, combined with a strong user-centered mindset and in-depth knowledge of integrated product operations. Her leadership is defined by cross-cultural expertise, a results-driven approach, and a commitment to building long-term value for both the company and its global partners. 

In 2025, Ms. Fang occupied the role of President of Hisense Global Commercial Center, leads the global management of sales, marketing as well as after-sales service across 8 key regions, including China, North America, Central and South America, and Europe, taking the lead to ensure consistent strategy execution and localized market success.