Henrik Jonsson is a serial entrepreneur with more than 20 years of experience in global roles across the telecom and consumer goods industries. He has held leadership positions in both established corporations and fast-growing startups, with a strong focus on sustainability, innovation, and brand development. Henrik is currently the CEO of A Good Company, a Swedish impact-driven brand pioneering circular product design and sustainable manufacturing.

Sessions

7 Sep 2025 – 15:00
IFA Global Markets (Hall 26)
30 min
Agood Company: Is Circularity Compatible with a Mass Market Business Model?

More and more consumers are becoming environmentally conscious and prefer to buy products that are sustainable and eco-friendly. This shift in consumer behaviour is driving companies to adopt sustainable practices to meet this demand. Join us for the answer to this big question: What’s truly needed to make circular and sustainable products accessible, appealing, and viable for the mainstream consumer?

Speakers H. Jonsson (Agood Company)
IFA Global Markets