Maximilian Schmitt

Brand Partnerships Manager Tech DACH
TikTok
Germany

Sessions

5 Sep 2025 – 12:00
Creator Stage (Creator Hub, Palais)
45 min
From Sparks to Sales: How Tech & Home Appliance Brands Win on TikTok
The way consumers discover and shop for technology and home appliances has transformed — and TikTok is at the heart of that change. In this keynote, TikTok will showcase how brands can tap into the platform’s unique culture of creativity and community to drive real business impact.
Speakers A. Dony (BSH), M. Schmitt (TikTok), S. Fröhlich (TikTok), A. Rodrigues Cervo (Rodervo)
Content Creation
Digital Marketing
Photo, Video & Content Creation