Pedro Baptista

The private label sector in consumer electronics and home appliances is a significant and growing market. According to recent data, the global private label market was valued at approximately $915.1 billion in 2024 and is projected to reach $1,623.4 billion by 2034, growing at a Compound Annual Growth Rate (CAGR) of 5.9% 1. Our panel will address the increasing consumer acceptance and demand for private label products. Often seen as cost-effective alternatives to branded products, private label products are becoming more popular as retailers and manufacturers recognize the potential for higher profit margins and brand loyalty. The rise of e-commerce has also contributed to the growth of private label products, with many online platforms offering a wide range of private label consumer.