Toan Nguyen

Founder and Managing Director
Jung von Matt NERD
Toan Nguyen is a partner at the Jung von Matt Group, co-founder of Eintracht Spandau, and founder of Jung von Matt NERD – Europe’s first specialist marketing agency focused on gaming, anime, sci-fi, superheroes, and fandom culture. Toan has guided a number of blue-chip brands into the gaming space, including Mercedes-Benz, BMW, MINI, McDonald’s, Pringles, Haribo, and Nivea. Together with his team, he creates everything from Pikachu concept cars and Super Mario gummy bears to immersive worlds in Roblox and Fortnite. He has been named one of the Top 40 under 40 in business, one of the Top 100 in fashion and finance, and ranked among the Top 5 in marketing. He was also honoured as Manager of the Year at the Rolemodels Award Show and has served as a jury member at Cannes Lions, ADC Global, The Clios, LIA, and many other prestigious awards.