IFA Paper – The Intro Edition

Discover the IFA Moments 2025

You know that instant when something grabs your attention and you just have to know more? That’s the spirit of IFA Moments. These unique activations make the 2025 edition more than a trade show – they put innovation into cultural context, connecting brands, creators and communities in unforgettable ways – all true to the motto Engage. Discover. Inspire.

 

Space Rotator & Wind Box Action with Braun

Get up close with Braun shavers and trimmers – where innovation meets experience in a brand world full of surprises. The Space Rotator delivers a 360° experience with serious wow factor – perfect for creating unforgettable content moments. Step into the Wind Box, where your reactions take centre stage and exciting prizes await you and your community. Visit us and explore highlights that challenge your courage, curiosity and precision.

5-9 Sept @ Palais am Funkturm

 

Creator Hub 

The epicentre for content creators: livestream studios, podcast booths, masterclasses and a Creator Stage buzzing with energy – inspirational Creator Happenings, keynotes from YouTube, TikTok and more.

5-9 Sept @ Palais am Funkturm 

 

Beauty Hub 

Immersive, hands-on beauty experiences designed for Gen Z – and for anyone who loves products, content creation and social buzz.

5-9 Sept @ Hall 17

 

IFA x eufyMake Customization Workshop

Discover the record-breaking eufy Make E1 UV printer at the Creator Hub – exclusively at IFA! Head to our Co-Brand Booth to discover cutting-edge printing technology, take part in a Lucky Draw with instant prizes, and try the E1 for yourself. Enjoy limited-edition VIP gifts and unique customisation opportunities. Fast-track entry is available with official IFA merchandise purchases. 

5-9 Sept, 11:00 @ Palais am Funkturm

 

eBay: Golden Ball Hunt 

A now-iconic IFA playground returns: dive into the giant ball pit, join the buzz and hunt for the legendary ‘Golden Ball’.

5-6 Sept, 11:00 @ Hall 20, Game Grounds

 

Exhibition Takeover at Fotografiska Berlin – One Night Only

Experience an unforgettable evening where photography, music and culture collide. Helga Paris’s powerful portraits of GDR life set the tone for a night of immersive art, as acclaimed DJs Eva Be and Clé bring the beats that turn the museum into a dance floor. Sip expertly crafted cocktails, explore the museum after hours, and lose yourself in the vibrant fusion of visual storytelling, sound, and energy. Don’t miss this unique takeover – one night only, and one to remember.

6 Sept, 19:00-23:00 @ Fotografiska Berlin

Oranienburger Str. 54, 10117 Berlin-Mitte

 

TikTok Shop 

E-commerce reimagined: TikTok brings its immersive, interactive shopping experience straight to the Creator Hub.

5-9 Sept, all day @ Creator Hub

 

IFA Sommergarten: Opening Night

The perfect kick-off to IFA 2025: experience Deine Cousine and EVIL JARED x KROGI live, soak up the good vibes and discover chance encounters that set the tone for the days ahead – free for all ticket holders.

5 Sept @ Sommergarten

 

Find Your Next Tech

The ultimate live show at IFA 2025, produced by Webedia. Across five days and 35 hours of live content, hosts Vera (Tech like Vera) and Felix Rick (GameStar) bring you top creators, brand innovators, journalists, and industry experts. Expect expert panels, product showcases, quizzes, and buying guides – all streamed on GameStar Twitch, YouTube, and social channels, blending curated tech journalism with interactive entertainment.

5-9 Sept @ Hall 5.2A, Stand 175