4 Sep 2026 – 17:00
Creator Stage
30 min
Add to Cart: Turning Creative Content into Direct Cash Flow with TikTok Shop
From side hustle to full-time creator. Lessons in growth, product choice, and authenticity.
Track: Marketing & Creativity
Speakers
Tana-Maria Schächtele
(Moderator)
EU Marketing Leader, TikTok Shop
Mighty Mirza
Creator in the Home Appliances & Electronics Space
Creator Connect
Creator Economy
Social Commerce
Content Creation
5 Sep 2026 – 8:30
Dream Stage (Hall 25)
1 h 30 min
NIQ Business Breakfast 2026
Retail Disruption in the AI Era: Industry leaders discuss how AI, social commerce, marketplaces and evolving consumer behavior are reshaping retail, customer journeys and future growth opportunities. 
Track: World of AI & Future of Tech
Speakers
Celina Voss
(Moderator)
Retail Sales Development Executive DACH, NielsenIQ
Andreas Peplinski
Director CSM, NielsenIQ
Michael Stuhr
Country Manager Germany and Austria, Acer Inc.
Hanson Han
Country Manager Germany, Xiaomi
Max Brunner
Head of Vendor Management & Brand Relations, Kaufland e-Commerce
Thomas Zhang
Regional Manager Benelux & DACH, Shokz
Language: English
Access: Registration needed
AI in Retail
Artificial Intelligence
Customer Insights
Omnichannel Strategy
Social Commerce
Digital Marketing