Exhibit at Computing & Gaming – IFA 2026
IFA is where global brands, industry leaders, and innovators come together to shape the future of technology. As an exhibitor, you gain unparalleled access to decision-makers, media, and consumers eager to discover what’s next. Don’t just showcase your products, be part of the conversation that drives the industry forward.
Business opportunities
Meet industry leaders, buyers and retailers from around the world. IFA combines B2B and B2C like no other event.
Thought leadership
Take the stage. Share ideas, launch products and connect with experts through keynotes, panels and masterclasses.
Media exposure
IFA generates major buzz: 4,500+ journalists, 90k social mentions and 219 billion media impressions. It’s where stories go global.
Brand visibility
Put your brand in the spotlight – on-site, online and everywhere in between. Tailored sponsorships deliver lasting visibility.
Exclusive networking
Rub shoulders with the right people, from top buyers to investors, at lounges, events and meetings across Berlin.
Product showcasing
Let visitors try your tech. From demos to deep dives, IFA helps you connect directly with buyers, users and fans.
Why brands choose IFA
Brands share why IFA matters to them – from ideas and innovation to connections that last beyond the event. Find out why IFA matters for your business.
Exhibitors of 2025
From game-changing launches to future-defining ideas, IFA 2025 brought together brands rewriting the rules of what’s possible – and paving the way for what’s to come in 2026.
+0k
attendees from
140 countries
140 countries
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international
retailer buyers
retailer buyers
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interested in
Computing & Gaming
Computing & Gaming
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media representatives
from 80 countries
from 80 countries
Discover
- PCs & desktops
- Laptops
- Gaming PCs
- Gaming hardware
- Monitors
- Gaming monitors
- Keyboards & mice
- Controllers & joysticks
- Portable gaming consoles
- Virtual reality headsets
- Augmented reality glasses
- Graphics cards
- Processors & chipsets
- Data storage solutions
- Advanced cooling systems
- Cloud gaming services
- Custom gaming rigs
- Ergonomic gaming chairs
- RGB lighting & peripherals
- Game development software
- Cyber security
- Home office & gaming stations
On stage. On screen. In play.
Computing & Gaming goes beyond the booths. Live tech shows, expert voices and interactive formats meet hands-on indie games and the people who made them. Watch, play and discover what’s next – on stage, on screen and on the show floor.
Find Your Next Tech Stage
Live, loud and close to the community. Find Your Next Tech brings expert tech journalism to the show floor – with live panels, product showcases and interactive formats. Streaming straight from IFA and made to be part of.
Indie Game Grounds
Step into the Indie Game Grounds and discover fresh titles from Germany’s indie scene. Play new games, explore different styles and meet the developers behind them – creative, personal and far from mainstream.
Impressions & insights
What makes IFA truly special? Let the exhibitors and attendees tell you themselves! Get inspired by their experiences, hear firsthand insights about groundbreaking innovations, and see how IFA brings together brands, industry leaders, and tech enthusiasts from around the world. Discover why IFA is the place to be for technology and innovation.
Built for business impact
Beyond products and presence, IFA creates platforms for leadership and recognition. The IFA Retail Leaders Summit and the IFA Innovation Awards connect brands with decision-makers, insights and industry credibility.
IFA Retail Leaders Summit
The IFA Retail Leaders Summit brings senior retail and tech decision-makers together for focused exchange and strategic insight. Curated content, peer discussion and targeted 1:1 meetings create real business impact. Stay tuned for the 2026 edition.
Recognition that matters.
The IFA Innovation Awards highlight outstanding design and engineering in consumer and home tech. Judged independently, they give brands a strong platform for visibility and industry recognition. Stay tuned for 2026.
Navigate IFA
Find your way around IFA 2026 and the entire Messe Berlin grounds with our detailed venue map of all show areas.
Trending topics
- Cloud gaming platforms
- AI driven gaming experiences
- Artificial intelligence in computing
- Immersive VR & AR gaming
- Extended reality technologies
- Next generation gaming hardware
- Game streaming services
- Esports & competitive gaming
- High performance computing
- Edge & cloud computing
- Cyber security in gaming
- Sustainable computing
- Creator & developer tools
Partners & sponsors 2025
IFA works with industry leaders, innovators and forward-thinking partners who shape the tech landscape. Explore the brands that helped define IFA 2025 and discover partnership opportunities for 2026.
Peloton
TASS Vision
NVIDIA
Narwal
EBAY GmbH
Sony
Microsoft
Techniker Krankenkasse
Zahnheld
YouTube
Warsteiner
Pure Electric
Kleinanzeigen PRO
Arspura
Tukas EV
Sky Deutschland
AmorePacific
Google
ELECTROLUX APPLIANCES AB
NIPA
UGREEN
Meta
Computing & Gaming – Frequently asked questions
- What is the Computing & Gaming show area at IFA 2026 about?The Computing & Gaming show area at IFA 2026 brings together the latest developments in PCs, laptops, gaming hardware, peripherals and performance technology. It covers both gaming and everyday computing, from high-end setups and components to solutions for work, play and content creation.
- Which technologies and trends are in focus?Key topics include high-performance computing, gaming hardware and peripherals, graphics and processing power, cloud and online gaming, cybersecurity, data and storage solutions, as well as hybrid setups for gaming and home office use.
- Who should visit the Computing & Gaming show area?The show area is relevant for gamers, tech enthusiasts and private visitors as well as for trade visitors. It offers insights for anyone interested in new hardware, emerging gaming trends, performance technology and the future of computing.
- What special formats are part of Computing & Gaming at IFA?Computing & Gaming includes dedicated formats that connect technology, gaming culture and digital media. Formats such as Find Your Next Tech highlight current tech trends through editorial and creator-led perspectives, while Games Ground – Indie Ground gives independent game studios a platform to present curated titles and connect with the community.
- How is Computing & Gaming reflected in the IFA programme?Topics from the Computing & Gaming show area are part of the wider IFA programme, including live shows, talks and panel discussions. These focus on gaming culture, technology trends, creator perspectives and the business side of computing and gaming.