
Carl West
Open and Informed Ltd
United Kingdom

As the founder of Open & Informed Ltd., Carl helps businesses and brands grow by making connections and turning market insights into real-world growth. He has worked in the IT and Market Research industry for more than 25 years and has worked in all levels of the supply chain. Carl has been involved in startups and corporates launching products nationally and globally, managing international sales pipelines and in the last 10 years has been a passionate speaker in all things tech & market research. Carl has been a member of many industry associations and is driven by empowering others in their pursuit for success.
Sessions
There are 4Ps that affect all of us in the CE/IT/HA industries: Policy, Power, Price, and Potential. Join veteran industry analyst Carl West as he takes you on an overview of shifting global currents. From US policy to the impact of AI to the latest from ECDB and OPIA data on Asian trade growth and Price protection, you'll walk away from this session with a much better understanding of the Big Picture, of how the 4P major influences converge to change the marketplace and supply chain.