Dr. Christoph Matras
IP Lawyer
FPS
Germany
FPS
Germany
Dr. Christoph Matras is a lawyer in FPS's Intellectual Property team in Frankfurt, advising companies and individuals on trademark, copyright, media and competition law. His practice has a strong focus on e-commerce and on guiding international companies through their market entry into Europe. He holds a doctorate from the University of Münster and studied at Goethe University Frankfurt, and is a member of GRUR, Germany's leading association for intellectual property law. Alongside his practice, he lectures at Frankfurt University of Applied Sciences.
Sessions
7 Sep 2026 – 13:30
Expert Talks (Hall 26c)
30 min
Plugged Into Europe: Turning EU Law Into Your Market Entry Advantage
Follow the story of NovaHome, a fictitious company as it faces the very real problems of setting up in Europe, protecting its product innovations, selling online, and avoiding risks and liabilities in an era of digital privacy, AI, cyber reporting and sustainability. In business language, Dr. Matras will guide the audience through some of the EU legal changes that affect tech.
Track: Retail & Future of Commerce
Speakers
Language: English
Access: Trade Visitors Only
AI in Retail
Customer Insights
Digital Marketing
Omnichannel Strategy
IFA Global Markets