Eelco Lammertink
Head of Home Connect Growth & Ecosystem Partnerships at BSH Home Appliances Group
BSH Home Appliances Group
Germany
BSH Home Appliances Group
Germany
Eelco Lammertink is the Head of Home Connect Growth and Ecosystem Partnerships at BSH Home Appliances Group (Bosch Group). Driving the future of the smart home, Eelco leads the strategic expansion and ecosystem partnerships for BSH globally. He has previously held similar roles for digital products and services at Philips and Samsung. He is passionate about scaling connected product networks, fostering high-impact tech alliances, and delivering seamless, next-generation smart home experiences to consumers worldwide.
Sessions
7 Sep 2026 – 10:50
Dream Stage (Hall 25)
40 min
AI in the Kitchen: Helpful, Hype, or Harmful?
Artificial intelligence is rapidly becoming part of the modern kitchen, from smarter cooking guidance and food recognition to personalised recipes and automated appliances. But where does AI genuinely improve the cooking experience, and where does it risk becoming more intrusive than helpful? Industry leaders explore how AI is reshaping the kitchen, discussing the balance between convenience, privacy, personalisation and consumer trust, and what it will take for intelligent cooking to become an everyday reality.
Speakers
Language: English