Jonathan Bramley
Founder & CEO
The Clear Idea
United Kingdom
The Clear Idea
United Kingdom
Founded by Jonathan Bramley in 1999, The Clear Idea is a global experiential marketing agency which designs, builds, and operates premium experiential mobile marketing for brands across Europe and beyond.
From exhibition trailers and roadshow trucks to LED show vehicles and even parade floats, their fleet supports over 1,500 activations in 42+ countries — backed by in-house production, full-service delivery, and an international team based in UK, Europe, Asia, and US. Jonathan Bramley brings more than two decades of premium brand experience in mobile spaces and pop-up showcases, delivering unforgettable brand, hospitality and retail experiences worldwide. With over 400 brand activations delivered across 42 countries for clients including Porsche, Tesla, Disney, Adidas and BMW, Jonathan provides the mobile spaces that power roadshows, product launches, brand experiences and nationwide touring campaigns across the UK, Europe and beyond.
From exhibition trailers and roadshow trucks to LED show vehicles and even parade floats, their fleet supports over 1,500 activations in 42+ countries — backed by in-house production, full-service delivery, and an international team based in UK, Europe, Asia, and US. Jonathan Bramley brings more than two decades of premium brand experience in mobile spaces and pop-up showcases, delivering unforgettable brand, hospitality and retail experiences worldwide. With over 400 brand activations delivered across 42 countries for clients including Porsche, Tesla, Disney, Adidas and BMW, Jonathan provides the mobile spaces that power roadshows, product launches, brand experiences and nationwide touring campaigns across the UK, Europe and beyond.
Sessions
5 Sep 2026 – 14:00
Expert Talks (Hall 26c)
30 min
Experiential Shows the Way-- A Guide to European Roadshow Marketing
What do brands do after the trade show? One of the world's authorities on tech roadshows explains how taking your brand on the road across Europe leverages experiential marketing to penetrate European marketplaces.
Track: Retail & Future of Commerce
Speakers
Language: English
Access: Trade Visitors Only
Customer Insights
IFA Global Markets