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The world's largest tech event connecting consumer electronics, home appliances and future tech
IFA creates a space where global innovators, thought leaders, professionals and consumers alike come together to shape the future of technology.
+0k
attendees from
155 countries
155 countries
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brands from
51 countries
51 countries
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media
representatives
representatives
0%
international
buyers
buyers
IFA 2026 highlights
Relive the energy of IFA 2026. Experience the atmosphere, the people and the ideas that made IFA 2026 truly unforgettable.
Exhibitor voices at IFA 2026
From global brands to start-ups and challengers: see how exhibitors used IFA to create impact, strengthen relationships and prepare for the year ahead.
For the ElectronicPartner buying group, the IFA represents one thing above all: clear added value. It brings together the entire product spectrum, all the latest innovations and, most importantly, all the key contacts in one place. Particularly in light of evolving business models and changing consumer needs, it is essential for specialist retailers to engage directly with strong partners to develop practical and efficient solutions. This year, our stand is located in the new IFA Retail Zone, placing us right at the heart of the most important meeting point for trade visitors.
IFA has been a fixed point in my calendar for the past 18 years. It is where we see technical innovation and get a first-hand impression of the products and technologies that will shape our industry and our customers’ lives. But IFA is just as much about people: meeting our partners and suppliers, exchanging ideas and understanding where the market is heading. That combination of innovation and dialogue makes IFA a true go-to place for MediaMarktSaturn – and an important source of what will shape the future of Experience Electronics.
IFA 2026 was a great success for us. With TempCheck® as a modern brand for our thermometer range, stylish new additions to our heating products and our officially licensed ‘SpongeBob SquarePants’ children’s sonic toothbrush, we reinforced Beurer’s position as a heritage brand with innovation at its core. The strong interest from our retail partners and the many valuable conversations we had in Berlin confirm that we are on the right track.
Meet the exhibitors of 2026
IFA brings together global brands, visionary start-ups and tech pioneers from around the world. See, test and explore technology that's about to change how we live, work and play.
Get to know the IFA Show Areas
The future starts here. In the IFA Show Areas, leading brands, visionary start-ups and tech pioneers reveal the latest trends and innovations: from Smart Home and AI to sustainable technology. Experience hands-on innovations, from AI assistants to smart mobility, changing how you work, get around and stay in touch.
Partners & sponsors 2026
IFA works with industry leaders, innovators and forward-thinking partners building what's next in tech. Explore the brands that helped define IFA 2026 and discover partnership opportunities for 2027.
Meet the IFA Ambassadors 2026
They live tech, set trends and take millions behind the scenes. Our Ambassadors bring IFA 2026 to life with hands-on tests, exclusive access and fresh inspiration.
Navigate IFA
Find your way around IFA and the entire Messe Berlin grounds with our detailed venue map of all show areas.