9 Sep 2025 – 11:30
Dream Stage (Hall 25)
60 min
Re:Design with Cradle to Cradle – How Circular Consumer Tech Becomes Part of the Solution with Cradle to Cradle
Pioneers in circular tech design show how Cradle to Cradle drives innovation, market success, and positive change.
Speakers M. Mack (Liebherr-Hausgeräte GmbH), B. Urban (WIK Group), C. Waldeck (Shift GmbH), T. Janßen (Cradle to Cradle NGO)
Language: German
Supply chain
Sustainability
IFA Next
9 Sep 2025 – 12:00
Creator Stage (Creator Hub, Palais)
45 min
TK: Games with Impact – How Serious Games Are Transforming Healthcare

Whether for rehabilitation, prevention, or even medical training, serious games are more than just entertainment – they can be powerful tools for therapy and learning. While countries like the US and the UK have already embraced digital health games as part of everyday care, Germany remains hesitant.

We’ll explore current projects, share best practices – including examples from other industries – and have an open conversation about challenges, solutions, and untapped potential.

Speakers J. Baas (TK - Techniker Krankenkasse), T. Nguyen (Jung von Matt NERD), M. Shamsrizi (RetroBrain R&D)
Extended reality (AR/VR/XR)
Connectivity
Research & Development
Computing & Gaming
Fitness & Digital Health
9 Sep 2025 – 13:00
Creator Stage (Creator Hub, Palais)
45 min
TK: Responsible Esports – How Digital Competition Can Be Healthy, Fair, and Future-Ready

Esports captivates millions, shapes youth culture, and is growing at breakneck speed – yet many of its structures still lag behind. Questions around health, equality of opportunity, and recognition as an official sport remain open.

We’ll explore the challenges and opportunities of professional gaming, highlight best practices, and discuss what it takes for esports to be taken seriously in society, sport, and health contexts.

Speakers J. Althoff (esports player foundation), M. Balgün, B. Kollhorst (Techniker Krankenkasse), V. Mallant (Unicorns of Love), M. Remmert (Freak 4u Gaming), M. Müller (ESBD)
Language: German
Connectivity
Content Creation
Computing & Gaming
9 Sep 2025 – 14:00
Dream Stage (Hall 25)
30 min
BackMarket - Refurbished: The New Normal?
With rising awareness around sustainability, circular economy and smart consumption, refurbished technology is moving from niche to mainstream. What used to be a compromise is becoming a first choice for many consumers – with major implications for brands, retailers and the entire tech industry. In this panel we discover how Back Market scales reuse and repair, shifts consumer habits, and makes refurbished tech the first choice over new.
Speakers G. Yates (Back Market), T. Willkommen (brand eins Medien AG)
IFA Next
9 Sep 2025 – 15:15
Dream Stage (Hall 25)
30 min
Powering Europe’s repair economy: The MobileSentrix expansion story
Discover how MobileSentrix is transforming Europe’s repair ecosystem with next-day delivery, OEM partnerships, and Apple Genuine Parts—empowering repair shops with scale, speed, and trust.
Speakers J. Notenbaum (MobileSentrix)
Language: English
Advanced mobility
E-commerce / DTC
Robotics
Software
Supply chain
Sustainability
Communication & Connectivity
Computing & Gaming
Mobility
Smart Home