The PC Gets Personal Again: Creativity, Identity & AI
The PC Gets Personal Again: Creativity, Identity & AI
The PC is personal again. Join Dell, creator Ben Jacquier and Team Liquid to explore how technology is becoming an extension of how wecreate, compete, work and express who we are.
Presented by
Speakers
Track: Marketing & Creativity
Language: English
The PC was once one of the most personal pieces of technology we owned. Today, "personal" means something entirely different.
Join Dell Technologies' Sid Jatia alongside creator Ben Jacquier and CEO and Co-Owner of Team Liquid, Steve Arhancet for a conversation about how the PC is evolving from a functional tool into an extension of identity, creativity and performance. From building a personal brand and creating content to competing at the highest levels of esports, hear how technology is enabling people to work, play and create in ways that are uniquely their own.
Together, they'll explore what today's users expect from their technology, how AI is changing the creative relationship between people and PCs, and why the next era of personal computing may be the most personal yet.
- Discover why the PC is becoming an increasingly personal experience of how we work, create and play.
- Hear firsthand perspective from a creator and esports leader on how technology has evolved from a tool into a creative and competitive partner.
- Explore how AI and new PC experiences are reshaping creative workflows, performance and self-expression.
- Understand what the next generation of users expects from technology built around their individual needs, passions and identitites.
