5 Sep 2026 – 14:00
Dream Stage (Hall 25)
45 min
The PC Gets Personal Again: Creativity, Identity & AI
The PC is personal again. Join Dell, creator Ben Jacquier and Team Liquid to explore how technology is becoming an extension of how we create, compete, work and express who we are.
Track: Marketing & Creativity
Speakers
Sid Jatia
(Moderator)
SVP, Global Consumer Marketing, Dell Technologies
Steve Arhancet
Co-CEO, Team Liquid
Ben Jacquier
Film Composer & Sound Designer
Language: English
Artificial Intelligence
Gaming
Future of Work
Next-gen Brand Storytelling
Generated Design
Computing & Gaming
Content Creation
7 Sep 2026 – 12:10
Dream Stage (Hall 25)
30 min
Design for a Human-Centered Smart Home
As technology becomes ever more integrated into everyday life, designing smart homes that people genuinely trust is becoming just as important as the technology itself. Designers, UX leaders and industry experts explore how to create intuitive, sustainable and human centered experiences, examining the balance between convenience, transparency and user control. From connected appliances to ambient intelligence, this panel discusses what it takes to build smart living solutions that feel empowering rather than intrusive.
Track: World of AI & Future of Tech
Speakers
Jonathan Blutinger
Senior Design Engineer, Smart Design
Niels Munksgaard
Global Head of Consumer Experience & Innovation, Kitchen appliances, Electrolux Group
Surj Patel
Technologist, The Spoon
Jay Lee
Founder / CEO, Springhouse Technologies Inc.
Language: English
Smart Living Forum
Robotics
Smart Home Ecosystems
Ecodesign
Artificial Intelligence
Generated Design
Sustainable Materials
Home Appliances
Home & Entertainment
IFA Next
Smart Home
7 Sep 2026 – 14:00
Dream Stage (Hall 25)
30 min
The Kitchen that Knows You: How AI, Design and Food Converge in 2030
Discover how the kitchen is becoming a symbiotic space where technology, interiors and food innovation work together to support the realities of everyday life. 
Track: World of AI & Future of Tech
Speakers
Gemma Riberti
Director of CMF, WGSN
Jennifer Creevy
Director of Food & Drink, WGSN
Lisa Yong
Director of Consumer Tech, WGSN
Carol Aquino
Head of Consumer Tech, WGSN
Language: English
Customer Insights
Diversity and Inclusion
Future of Work
Smart Home Ecosystems
Artificial Intelligence
Generated Design
Ecodesign
Home Appliances
Home & Entertainment
IFA Next
Smart Home