Wen Wen Han

Founder and CEO
Short Drama Alliance
Wenwen Han is the Founder of the Short Drama Alliance (SDA), an industry platform connecting creators, platforms, producers, investors, and technology partners worldwide.A Chinese short drama producer, industry researcher, author, and international speaker, Wenwen specializes in China’s short drama ecosystem and its global expansion. She is the author of *Future Playbook: China’s Short Drama Ecosystem and Insights for Global Business* and *Short Drama Writing 101: Write What Platforms Want*. She has spoken at international industry events including the 1 Billion Followers Summit, the REALIST Vertical Drama International Festival, LA Vertical Drama Market, and Short Film Days, sharing insights into the evolution of short dramas, digital entertainment, and global content markets.

Sessions

6 Sep 2026 – 13:40
Creator Stage
40 min
Beyond the Feed: Emerging Social Media Formats
From microdramas to live commerce, discover how creators are pioneering new content formats and staying ahead of platform trends to keep audiences hooked. 
Track: Marketing & Creativity
Speakers
Patrik Wilkens
(Moderator)
Founder & Director, Mournival Consulting
Jo Burford
Head of Creator Marketing at EMEA, Edelman
Zach Ferraro
CEO & Co-Founder, Favorited
Francesca Sussman
VP, OTT, Vimeo
Wen Wen Han
Founder and CEO, Short Drama Alliance
Language: English
Content Creation
Content Creation