The world's largest home & consumer tech event
Showcasing the latest in consumer electronics, home appliances and technology, IFA creates a space where global innovators, thought leaders, professionals and consumers alike come together to shape the future of technology.
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attendees from
140 countries
140 countries
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international
retailer buyers
retailer buyers
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exhibitors from
49 countries
49 countries
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decision-makers
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among trade visitors
Get to know the IFA show areas
The future starts here. In the IFA show areas, leading brands, visionary start-ups and tech pioneers reveal the latest trends and innovations – from Smart Home and AI to sustainable technology. Experience hands-on innovations that are reshaping the way we live, work and connect.
The best of IFA 2025
Relive the energy of IFA 2025, the ideas, the people, the innovations – and get a feel for what awaits you in 2026. From groundbreaking launches to unforgettable experiences, this is the best of IFA 2025.
The brands of 2025
From game-changing launches to future-defining ideas, IFA 2025 brought together brands rewriting the rules of what’s possible – and paving the way for what’s to come in 2026.
Exhibitor voices at IFA 2025
From global brands to start-ups and challengers – see how exhibitors used IFA to create impact, strengthen relationships and prepare for the year ahead.
We look back on an extremely successful IFA 2025. Our new 9000 series with the innovative LattePreSelect system, featuring settings for different milk types – from cow's milk, oat milk and plant-based alternatives – perfectly captured the zeitgeist and thrilled visitors. The positive response from our booth visitors confirms that we are on the right track with our innovations. IFA remains the most important trade fair of the year for NIVONA – this is where we meet our partners and present our latest developments to an international audience.
A huge thank you to IFA and Messe Berlin for the great organization - we felt completely at home! The trade show was the perfect stage for us to exchange ideas, showcase innovations, and meet many of our most important customers and media partners in person. It was really fun to look ahead together and take away new inspiration. We are already looking forward to being back in 2026.
In addition to our successful Satisfry series of air fryers in various designs, which are now completely PFAS-free, and a great breakfast set, the Bronte series, this year's IFA focused on the topic of textile care. The absolute highlight was undoubtedly the Steam Genie VacuSteam steam brush with its innovative technology, which works wonders thanks to powerful steam and the simultaneous suction of the laundry item. IFA has once again shown us how important it is as a trade fair for entering into direct dialogue with retailers and demonstrating all the advantages our appliances have to offer. These personal conversations and the immediate feedback not only allowed us to validate our product strategy but also provided us with important impetus for the further development of our range. These aspects are what make IFA so important to us.
Meet the IFA Ambassadors – 2025 in review
They lived tech, set trends and took millions behind the scenes. Our Ambassadors brought IFA 2025 to life with hands-on tests, exclusive access and fresh inspiration.
And we’re just getting started – stay tuned for what’s next on the road to IFA 2026.
IFA Innovation Awards 2025
Celebrating the most outstanding products in consumer and home tech. This year’s winners set the bar and the 2026 edition will continue to spotlight the ideas shaping the future. Stay tuned for more.
The IFA Retail Leaders Summit
An exclusive, invite-only gathering of 100+ C-level and senior retail executives. The IFA Retail Leaders Summit brings together global retail decision-makers, top tech brands and analysts to define what’s next – with the 2026 edition set to deliver even deeper insights and new opportunities for connection.
Partners & sponsors 2025
IFA works with industry leaders, innovators and forward-thinking partners who shape the tech landscape. Explore the brands that helped define IFA 2025 and discover partnership opportunities for 2026.
EBAY GmbH
ELECTROLUX APPLIANCES AB
Zahnheld
Peloton
Warsteiner
Kleinanzeigen PRO
Pure Electric
UGREEN
Arspura
Meta
YouTube
Google
Narwal
Sky Deutschland
FINN
Sony
Microsoft
Tukas EV
NIPA
AmorePacific
Techniker Krankenkasse
NVIDIA
Flaconi
