The world's largest home & consumer tech event
Showcasing the latest in consumer electronics, home appliances and technology, IFA creates a space where global innovators, thought leaders, professionals and consumers alike come together to shape the future of technology.
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attendees from
140 countries
140 countries
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international
retailer buyers
retailer buyers
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exhibitors from
49 countries
49 countries
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%
decision-makers
among trade visitors
among trade visitors
Get to know the IFA show areas
The future starts here. In the IFA show areas, leading brands, visionary start-ups and tech pioneers reveal the latest trends and innovations – from Smart Home and AI to sustainable technology. Experience hands-on innovations that are reshaping the way we live, work and connect.
The best of IFA 2025
Relive the energy of IFA 2025, the ideas, the people, the innovations – and get a feel for what awaits you in 2026. From groundbreaking launches to unforgettable experiences, this is the best of IFA 2025.
The brands of 2025
From game-changing launches to future-defining ideas, IFA 2025 brought together brands rewriting the rules of what’s possible – and paving the way for what’s to come in 2026.
Exhibitor voices at IFA 2025
From global brands to start-ups and challengers – see how exhibitors used IFA to create impact, strengthen relationships and prepare for the year ahead.
IFA 2025 was a great success for us. With ritterwerk, we were able to present both the orbis 7 and the BEEZER® IceBall as true innovations. dittert also impressively demonstrated its close connection to the specialist trade through interactive live voting. We were particularly pleased with the high level of international interest – especially in our new products such as the IceBall and the hand blender. On Friday and Saturday, the booth of our retail partner EK/servicegroup was at times extremely busy, as many retailers from Germany and abroad came specifically to learn more about our innovations. A special thanks also goes to the many journalists who attended our press event on Friday. The consistently positive feedback from retailers, media and partners confirms that we are on the right path – continuing to combine tradition with innovation.
Our participation to IFA 2025 has been an important opportunity to demonstrate how Haier Europe is shaping the future of smart living. Under the Naturally Connected concept, we showcased an ecosystem where technology, sustainability, and customization come together to improve people’s daily lives. This represents the intersection between people, product, and nature. We have got positive feedback from media and stakeholders as they recognize the value of cutting edge innovations and our product and brand leadership.
Being at IFA means being at the heart of dialogue and development in our industry, and it has allowed us to strengthen relationships, share our achievements and objectives, and reaffirm our ambition to be Europe’s first smart living choice in a sustainable home ecosystem.
Being at IFA means being at the heart of dialogue and development in our industry, and it has allowed us to strengthen relationships, share our achievements and objectives, and reaffirm our ambition to be Europe’s first smart living choice in a sustainable home ecosystem.
IFA 2025 once again exceeded both our expectations as the multi-industry buying group EK Retail and the expectations of our electroplus küchenplus retailers. Especially in challenging times, solidarity among all market participants is particularly important. We would like to thank the IFA management, GFU, and all exhibitors and retailers for the great exchange.
Meet the IFA Ambassadors – 2025 in review
They lived tech, set trends and took millions behind the scenes. Our Ambassadors brought IFA 2025 to life with hands-on tests, exclusive access and fresh inspiration.
And we’re just getting started – stay tuned for what’s next on the road to IFA 2026.
IFA Innovation Awards 2025
Celebrating the most outstanding products in consumer and home tech. This year’s winners set the bar and the 2026 edition will continue to spotlight the ideas shaping the future. Stay tuned for more.
The IFA Retail Leaders Summit
An exclusive, invite-only gathering of 100+ C-level and senior retail executives. The IFA Retail Leaders Summit brings together global retail decision-makers, top tech brands and analysts to define what’s next – with the 2026 edition set to deliver even deeper insights and new opportunities for connection.
Partners & sponsors 2025
IFA works with industry leaders, innovators and forward-thinking partners who shape the tech landscape. Explore the brands that helped define IFA 2025 and discover partnership opportunities for 2026.
FINN
Zahnheld
Meta
Peloton
Sony
Tukas EV
Pure Electric
EBAY GmbH
NVIDIA
UGREEN
Microsoft
Google
Warsteiner
AmorePacific
Kleinanzeigen PRO
Techniker Krankenkasse
Sky Deutschland
YouTube
Arspura
Flaconi
Narwal
NIPA
ELECTROLUX APPLIANCES AB
