3 Sep 2025 – 13:00
IFA Opening Press Conference
Innovation Stage (City Cube)
1 h 30 min
Language: English (translation available)
Access: Registration needed
45 min
At IFA 2025, Anker Innovations unveils its unified global brand vision alongside major product launches that bring intelligence into everyday life. Under the theme “Ignite Possibilities Through Ultimate Innovation,” the showcase explores how AI-driven solutions are transforming the way we live, move, and connect.
Language: English (no translation available)
4 Sep 2025 – 11:00
Samsung Electronics Press Conference
Innovation Stage (City Cube)
60 min
At IFA 2025, Samsung will showcase its vision for how AI is shaping the modern home, both now and in the future. As a leader in AI Home solutions, Samsung will demonstrate how its mobile devices, TVs, laptops, and home appliances harness AI to enrich daily life. The presentation will highlight the transformative potential of AI in the home, with a focus on how Samsung’s AI-enabled products and SmartThings ecosystem work together seamlessly to simplify everyday living.
Language: English (no translation available)
Access: Invitation Only
4 Sep 2025 – 11:00
Connected. Intelligent. Sustainable. EcoFlow.
Dream Stage (Hall 25)
60 min
Join EcoFlow as we explore the future of energy through a seamlessly connected ecosystem—from AI-powered home energy management to modular solar and portable solutions. Discover how innovation, smart living, and sustainability come together to power every lifestyle. Inspiring stories, forward-looking tech, and a glimpse into what’s next.
Language: English (no translation available)
4 Sep 2025 – 14:00
Narwal at IFA 2025: Flow in the Deep Clean
Dream Stage (Hall 25)
60 min

As one of the world’s leading innovators in robotic cleaning, Narwal presents an exclusive showcase at IFA 2025. Discover groundbreaking technologies including the next generation of their Auto-Washing Mop, new additions to their 2025 global lineup, and insights from Narwal’s leadership on the future of intelligent home care.

Language: English (no translation available)
4 Sep 2025 – 15:00
Arspura - Product Launch @ IFA 2025 - Better Air, Pure Life
Dream Stage (Hall 25)
60 min
Arspura, a pioneer in kitchen ventilation, unveils its aerodynamically inspired IQV technology at IFA 2025 — bringing a new era of clean, odor-free cooking to homes worldwide under the vision of “Better Air, Pure Life.”
Language: English (no translation available)
Access: Registration needed
4 Sep 2025 – 18:00
Innovation Stage (City Cube)
IFA Opening Gala
Access: Invitation Only
5 Sep 2025 – 10:00
Dream Stage (Hall 25)
5 min
Warm Welcome @IFA 2025 with MediaMarktSaturn
Further information will follow
Language: English
Home Appliances
Home & Entertainment
Smart Home
5 Sep 2025 – 10:05
Dream Stage (Hall 25)
10 min
Opening remarks by the MediaMarktSaturn Management Board
Further information will follow
Language: German
5 Sep 2025 – 10:15
Dream Stage (Hall 25)
10 min
Experience Partnerships – Together towards a successful future!
Further information will follow
Language: English