7 Sep 2025
Creator Stage or Dream Stage
Keynote by Prof. Michael Braungart
Inventor of the Cradle to Cradle design concept
7 Sep 2025 – 10:30
IFA Global Markets
1 h 15 min
Shifting Global Currents: Policy, Power, Price and Potential

There are 4Ps that affect all of us in the CE/IT/HA industries: Policy, Power, Price, and Potential. Join veteran industry analyst Carl West as he takes you on an overview of shifting global currents. From US policy to the impact of AI to the latest from ECDB and OPIA data on Asian trade growth and Price protection, you'll walk away from this session with a much better understanding of the Big Picture, of how the 4P major influences converge to change the marketplace and supply chain.

Speakers C. West (Open and Informed Ltd)
Language: English
IFA Global Markets
7 Sep 2025 – 10:45
Dream Stage
15 min
Scene Setter - The Future of Smart Societies
Prepare for the next era of living. Carol Aquino, Head of Consumer Tech at WGSN, presents The Future of Smart Societies, exploring upcoming innovations built on convenience, wellbeing and inclusion. 
Speakers C. Aquino (WGSN)
Language: English
Sustainability
Wearables
Communication & Connectivity
Home Appliances
Fitness & Digital Health
Smart Home
7 Sep 2025 – 11:15
IFA Global Markets
1 h 15 min
Fireside Chat: Alex Tatham, Industry Ambassador
Join us for an interview with one of Europe's most experienced executives in tech distribution.
Speakers A. Tatham (Closing the Loop)
Language: English
IFA Global Markets
7 Sep 2025 – 12:15
Dream Stage
45 min
Realbotix | Robots for human interaction
AI-powered robots for companionship, entertainment and customer service. Our human-like robots allow for superior social interactions in a variety of settings. Our mission is to create humanoid robots that improve experiences through connection, learning and play.
Speakers A. Kiguel (Realbotix)
Robotics
IFA Next
7 Sep 2025 – 12:30
IFA Global Markets
30 min
How to Make Your Product Look Good: Practical CMF Design Tips
Join a top Design Trend Forecaster on a visual journey through emerging product design trends, with a focus on CMF - Color, Material, and Finish.
 This inspirational lecture is perfect for anyone involved in product planning, design, or development. Anouk Groen will present a cross-industry forecast by identifying design correlations across leading sectors. Through mood boards, short films, and color swatches, you’ll experience the trend directions firsthand -each backed by consumer motivation stories and connected to key trend drivers.
Speakers A. Groen (RnA Design NV)
Language: English
IFA Global Markets
7 Sep 2025 – 13:00
IFA Global Markets
30 min
Building Successful GTM Strategies That Work
Join us for a Fireside Chat with Klaus Trapl, MD of European Brand Forge. We'll be discussing how Go-to-Market strategies can vary, and the key elements to success. Based on his 30 years as MD of a very successful European CE distribution company, Klaus will share his view of what it takes to enter the European market today, and how to become a brand winner.
Speakers K. Trapl (European Brand Forge)
Language: English
IFA Global Markets
7 Sep 2025 – 13:15
Creator's Stage
45 min
Big Ideas, Big Impact: Winning Strategies for Consumer Tech in 2027
Don’t miss Carol Aquino, WGSN’s Head of Consumer Tech, live on stage as she dives into the key shifts shaping tomorrow’s tech, from empowering human connection to creating culturally and environmentally adaptive products. This is your front-row pass to get ahead of the strategies that’ll matter most in 2027 and beyond.
Speakers C. Aquino (WGSN)
Language: English
Connectivity
Extended reality (AR/VR/XR)
Sustainability
Communication & Connectivity
Computing & Gaming
Fitness & Digital Health
Home & Entertainment
7 Sep 2025 – 14:00
Creator's Stage
60 min
Sony Master Class #2
Further information will follow
Content Creation
7 Sep 2025 – 15:00
Creator's Stage
15 min
Cradle to Cradle Micro Talk
Further information will follow